With the nominations counted and the candidates confirmed, the 2015 Labour leadership election campaign has begun in earnest. The day was marked with the first televised debate last night in Nuneaton, which had been a prime Labour election target seat where the party had failed spectacularly (BBC, 2015).
For the position of party leader the candidates are Andy Burnham, Yvette Cooper, Jeremy Corbyn and Liz Kendall (BBC, 2015{2}). At the same time, there will also be an election for the deputy leadership. Standing for the position of deputy leader are Ben Bradshaw, Stella Creasy, Angela Eagle, Caroline Flint and Tom Watson (New Statesman, 2015).
The most pressing issues for the leadership candidates will be to address what they believe went wrong in 2015 (Wintour, 2015), and to find answer to those beginning to ask what the point is of the Labour Party (Jones, 2015; Todd, 2015).
Amongst the prospective leaders, Andy Burnham and Yvette Cooper most represent continuity with the New Labour project, having both been deeply involved with Blair and Brown governments and regular frontbenchers over the last Eighteen years. Both Burnham and Cooper announced their candidacy with an appeal to the party not to move Left or Right, but to make a broad appeal with an emotional connection to everyday lives (Wintour, 2015{2}; Gayle, 2015).
Liz Kendall was the first, and is both the youngest and most right-wing, candidate on the list, having made it clear that she believes the Labour Party did not 'do enough to appeal to Conservative supporters' (Chakelian, 2015).
The final candidate, who just scraped onto the list, is Jeremy Corbyn, representing the old Socialist Left-wing of the party. His candidature has been commended for opening up the leadership contest, turning it into an open, public debate between the Left and Right on the future of the Labour Party (Kelner, 2015). Corbyn declared his candidacy by mocking the other candidates' obsession with 'aspiration', by declaring his aspiration the close the inequality gap (Corbyn, 2015).
At last night's debate in Nuneaton, all four had their first chance to connect with an audience (Wintour, Watt & Mason, 2015; Watt, 2015). What was most starkly remarkable about three of the four candidates was how very little seems to have changed from the 2015 general election campaign message. The leaders in waiting are still talking about immigration, work as a responsibility to work, of leaving Labour's past behind and embracing business.
There is a growing consensus that Labour is going to need something more from its next leader if it is going to get into government after the next election. A big idea (Robinson, 2015). Conviction (Behr, 2015). The Green Party MP Caroline Lucas even offered her thoughts, proposing that Labour finally embrace multi-party politics (Lucas, 2015). All of these things will factor as decision time approaches for Labour. It awaits to be seen whether the party will the party stay in the Centre-Right, hoping to beat the Tories at their own game, or if they will try to come up with a real, progressive, alternative message?